Job Description

We are the leading provider of professional services to the middle market globally, our purpose is to instill confidence in a world of change, empowering our clients and people to realize their full potential. Our exceptional people are the key to our unrivaled, culture and talent experience and our ability to be compelling to our clients. You’ll find an environment that inspires and empowers you to thrive both personally and professionally. There’s no one like you and that’s why there’s nowhere like RSM.

Our Go-To-Market Coordinators (GTMC) help drive pipeline through demand acceleration activities. The team serves as an extension of our industry teams to create and execute their go-to-market plans. Key responsibilities include content strategy, copywriting and content creation, live event support, social media management, and project coordination across various departments. The ideal candidate brings strategic and executional talents, attention to detail, and a drive to explore what’s possible.

Key Responsibilities:

• Actively contributes to developing and facilitating the execution of go-to-market campaigns and content strategies to achieve stated objectives.

• Provides strategic guidance to industry teams on digital marketing, advising on best practices and prioritization to optimize go-to-market efforts.

• Balances strategic thinking with hands-on execution; oversees scope and timelines across multiple industry verticals.

• Work with Subject Matter Experts to help write compelling digital content (website, social media, blog, email) and print media (e.g., event collateral), ensuring consistency in messaging and brand voice across channels.

• Stay knowledgeable on assigned industries, target audiences, key business objectives, and competitive landscape.

• Assist leadership teams by preparing and maintaining project plans, status reports, and communication for key projects.

• Assist with internal projects to grow and mature the team’s capabilities and impact within the firm.

Experience:

Previous experience in Marketing, Advertising, or Customer Experience role (3-5 years) – Required

Leadership Skills:

• Ability to communicate and collaborate with multiple stakeholders, across departments, at different levels within the firm – Required .

• Ability to communicate and collaborate with external stakeholders – Required .

• Demonstrated ability to respond positively to changing circumstances, seek to implement change to drive improvement, and serve as a model of change – Required

Technical/Soft Skills:

• Demonstrates understanding of Go-To-Market and Marketing concepts - Required

• Strong Microsoft Office skills – Required

• Ability to prepare presentations including charts, graphics, tables, speaker notes & handouts, etc. – Required

• Strong organizational skills with the ability to manage multiple tasks simultaneously and prioritize effectively. – Required

• Comfortable with working on a growing team with evolving processes and ways of working - Required

• Experience with B2B Marketing – Preferred

Education/Certifications:

• Bachelor’s degree in Business, English, Marketing, or related fields of study – Preferred

At RSM, we offer a competitive benefits and compensation package for all our people. We offer flexibility in your schedule, empowering you to balance life’s demands, while also maintaining your ability to serve clients. Learn more about our total rewards at

All applicants will receive consideration for employment as RSM does not tolerate discrimination and/or harassment based on race; color; creed; sincerely held religious beliefs, practices or observances; sex (including pregnancy or disabilities related to nursing); gender; sexual orientation; HIV Status; national origin; ancestry; familial or marital status; age; physical or mental disability; citizenship; political affiliation; medical condition (including family and medical leave); domestic violence victim status; past, current or prospective service in the US uniformed service; US Military/Veteran status; pre-disposing genetic characteristics or any other characteristic protected under applicable federal, state or local law.

Accommodation for applicants with disabilities is available upon request in connection with the recruitment process and/or employment/partnership. RSM is committed to providing equal opportunity and reasonable accommodation for people with disabilities. If you require a reasonable accommodation to complete an application, interview, or otherwise participate in the recruiting process, please call us at 800-274-3978 or send us an email at [email protected].

RSM does not intend to hire entry level candidates who will require sponsorship now OR in the future (i.e. F-1 visa holders). If you are a recent U.S. college / university graduate possessing 1-2 years of progressive and relevant work experience in a same or similar role to the one for which you are applying, excluding internships, you may be eligible for hire as an experienced associate.

RSM will consider for employment qualified applicants with arrest or conviction records in accordance with the requirements of applicable law, including but not limited to, the California Fair Chance Act, the Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the San Francisco Fair Chance Ordinance. For additional information regarding RSM’s background check process, including information about job duties that necessitate the use of one or more types of background checks, click here.

At RSM, an employee’s pay at any point in their career is intended to reflect their experiences, performance, and skills for their current role. The salary range (or starting rate for interns and associates) for this role represents numerous factors considered in the hiring decisions including, but not limited to, education, skills, work experience, certifications, location, etc. As such, pay for the successful candidate(s) could fall anywhere within the stated range.

Individuals selected for this role will be eligible for a discretionary bonus based on firm and individual performance.

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